During the Data Storytelling: Visuals & Infographics for Communicators event, Bill Shander will share his knowledge and insights on how to effectively deliver rich, engaging and powerful content to diverse audiences through data visualization and infographics. Attendees will learn about the latest trends and best practices through an interactive experience, with an emphasis on compelling visuals that will engage and inform their audiences.
This event will dive into the art of data visualization and infographics and you’ll learn how to:
- Plan strategically: Develop a clear and coherent narrative before designing your infographics, to ensure that your visual content conveys your message effectively.
- Integrate data, design, and text: Combine data, dynamic design elements, and text in your infographics to create engaging visual content that conveys information effectively.
- Translate abstract ideas: Use visual data to translate abstract concepts and ideas into easily understandable graphics that communicate your message effectively.
- Organize information in a logical and intuitive manner to create an easily understood narrative that guides your audience through your infographic.
- Choose the best storytelling format that best suits your needs, whether it's a step-by-step guide, a comparison, a timeline, or another format that best communicates your message.
- Determine the best way to present data: decide whether to use text or visuals, depending on which approach best captures your audience's attention and conveys your message.
- Craft compelling headlines, intros, and captions: Write headlines, introductions, and captions that work together to grab your audience's attention and convey your message effectively.
- Incorporate brain science research: draw on research to ensure that your visual content effectively conveys the data and facts that you want to communicate to your audience.