Join us for an immersive experience as industry experts, thought leaders, and visionaries converge to explore the latest trends, best practices, and cutting-edge technologies that will elevate your visual communications to new heights.
What you'll learn:
ORIGINAL AIR DATE:
Thursday, July 27, 2023
11:30 a.m. - 4: 00 p.m. ET
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THE FULL AGENDA
A strong foundation is the first step to building a house and setting boundaries with your brand is your communication strategy’s foundation. In this session, you’ll see brand guidelines in action and how to not only get everyone to play nice in the brand sandbox but empower employees to boost your company’s brand. You’ll also see success stories including internal communication digital signage.
We can write beautiful and informative articles, stories, reports, but in a world dominated by visuals, how do we engage our audience into reading these narratives? In this session we will discuss the value of effective image making, and learn simple and effective ways to visually interpret and represent the content of your stories to create a complete package.
Elio Leturia, COLUMBIA COLLEGE READ BIO
Unleash the power of visual storytelling with Amy, an experienced designer. Discover design principles that enhance infographics, master audience-centric graphics, unlock the elements of a great infographic, and avoid common data visualization mistakes. Get ready to captivate your audience and revolutionize your data presentations.
Amy Cesal, DATA VISUALIZATION SOCIETY READ BIO
When it comes to sharing a message with your viewers, one of the most effective ways of connecting with your audience is through emotional visual storytelling. In this session, you will learn about the foundational elements of building a powerful story and how that translates into building trust and inspired action with your viewers.
Zynara Ng, Formerly GOOGLE READ BIO
Every day, innocent gigabytes of ones and zeros become imprisoned inside terrible videos. These videos include boring testimonials that no one will ever watch, animated videos that often start with "Meet [insert name here]," usually "Bob," event videos featuring close-ups of people eating fried coconut shrimp, stock footage of a busy intersection in Tokyo with words like "disruption" overlaid on it, and interviews of CEOs paired with shots of people walking down a hallway. Surely, you have come across these types of videos. Hopefully, you have not been guilty of creating one for your company. However, even if you are (as I am), there is still time to rectify the situation and set those gigabytes free.
Fortunately, there are time-tested methods to enhance the core of your message and create a compelling video that people actually want to watch. In this presentation, I will outline these methods and show you how to make a video that captures the attention and interest of your audience.
In this session, you'll learn to:
Guy Bauer, UMAULT READ BIO